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Why Crooks, Con Artists and Legitimate Businesspeople are Essentially the Same.

10/24/2013

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By: Stefan Aarnio
Freedomway.ca
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The great Zig Ziglar said it best “Money isn’t everything, but it ranks up there with oxygen.”

We live in a world that is ruled by money. Almost everything we do on a daily basis is tied to money in some way. We live in homes that are purchased with money, we drive cars purchased by money, we wear clothes purchased by money and we eat food that is purchased by money. More money can mean a better life, more money can mean fewer problems. Typically when we are asked how much money we want, the answer deep inside of ourselves is always “more”.

Many people struggle and work hard each day to earn more money. The sad thing is, many of these people do not understand what money is. How can you earn more of something that you do not understand? How can you master something if you don’t know what you are trying to master? Sun Tzu the great military strategist said:

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”

The translation of this famous quote from war to money would be: 1) If you know yourself, and understand money, you will never have to worry about money and will always have it. 2) If you know yourself, but do not understand money, you will suffer a loss for every gain you make with money. You will never get ahead. 3) If you do not know yourself and do not understand money, you will lose money whenever you encounter it and will be broke and constantly in debt.

Most people think that money is a from of exchange, or a currency, or a lubricant for life (why scrape through life when you can slide on by?) All of the above definitions are true, but the best definition for money that I have ever seen is:

“Money is an idea backed by confidence” -Ron Hubbard.

The man who works hard for money, works hard for another man’s idea that has become confidently supported by others. Companies become real when investors gain confidence and invest in them. The dreams of great visionaries like Apple by Steve Jobs or Disney by Walt Disney have become concrete once their visions and ideas gained the confidence of others.

Today, brands like apple and Disney have supreme confidence and are worth billions of dollars in stock and revenue. Apple has gained so much momentum it is now the most valuable company in history.

Money only has value, because enough people are confident in the idea of the money itself. In history, sea shells have been used as money, gold, silver, fur, salt, pepper, paper and digital numbers have all been money at one point in time. All of these systems are flawed and none of them have any real intrinsic value. The confidence that backs the ideas is much more important than the actual money itself.

Con men (short for confidence men), throughout history, have been successful at swindling fortunes by exploiting the human weaknesses of others through dishonesty, honesty, vanity, compassion, credulity, irresponsibility, naiveté or greed.

Con men present an idea, create confidence and once those two elements are in place, the victims fall prey to their weaknesses and will transfer their money to the con man who will promptly disappear with a fortune.

There is very little difference between an illegitimate Con Man and a real deal entrepreneur like Steve Jobs or Walt Disney in that they 1) create a clear idea and vision and 2) sell the idea with confidence.

The primary difference between a Con and a legitimate businessperson is that the Con has no real business, asset or investment, while the real businessperson has a tangible business asset or investment. Regardless of the validity of the scheme, the sales process for getting the money is the same.

But how does this affect you?

We all want more money, and since money is an idea backed by confidence, to create money, you must first create confidence. The amount of money you have will directly correlate to the amount of confidence you create.

Self confidence and trusting your decisions is the base of all wealth and is a pre-requisite for attracting money either through sales or through investor capital. Break a man’s confidence and you will also break his bank account. Raise his confidence and you can make him into a god.

Here are 12 Quick ways to raise your confidence:

1)   Get a makeover and create a professional appearance

2)   Keep a physically fit body

3)   Learn to speak well and have a wide vocabulary

4)   Keep well groomed

5)   Show up on time

6)   Have an assertive and firm hand shake

7)   Start small in your business and grow fast

8)   Take on projects that are easy to complete and slowly increase the complexity over time.

9)   Become the expert on your subject; know everything there is to know.

10) Get a coach or mentor to guide you through your studies

11) Share your successes with others, analyze and study your defeats

12) Teach others to sharpen your skills

Thanks for reading,

Stefan Aarnio


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15 Reasons Why Gen-Y Will Be Poorer Than Their Parents

10/21/2013

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By: Stefan Aarnio
Freedomway.ca
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In North America, for the past 100 years, we’ve had an astounding progression of wealth. Every generation from 1900 has enjoyed a better life with more opportunity and more amenities than the last. Our grandparents (the war generation) who lived on the farm gave their children a better life by moving to the city. The children (the baby boomers) grew up and got manufacturing jobs, then the next generation grew up, went to university and got middle management or intellectual careers (Generation X) and today we are at the next step in the progression: Generation Y.

Unfortunately, where other generations had an “easier” time claiming a better life than their parents, I can see that Generation Y will be the first generation to be poorer than their parents.

The poorest person today in North America has far more amenities than a wealthy man 200 years ago ie: flushing toilets, heated water, refrigerators etc. Even in the poorest households in Canada, first world amenities are available. We live in a very wealthy time, but unfortunately, like musical chairs – the music cannot go on forever and eventually someone is left without a chair. In the game of inter-generational musical chairs, generation Y will be the generation “without a chair”.

I know first hand how difficult it is for Generation Y to fit into the ever-changing economy. I’m born in 1986, graduated from high school in 2004, university in 2008 and hit the job market later in the same year. I did everything conventionally ie: go to school, get good grades, get a degree, get a good job and instead of landing a promising career, I wound up with post grad depression and lay on the couch for months while trying to find something that matched my talents, skills and useless degree.

The sad part is, in 2004 after high school, I took a summer job painting houses for $10 per hour and I worked that summer job every year until I graduated university in 2008. In 2004, minimum wage was $6.50 per hour, so $10 per hour was a great deal. By the time I finished school in 2008, minimum wage had inflated to almost $10 per hour. My first job out of school was a dead end, telephone sales, straight commission, middle of the night job that earned $10 per hour even after hitting my sales targets and ranking in the top 5 sales people. I felt like I had sold out and was sold a fraud. I was better off skipping school and opening up a house painting business. I remember seeing that skilled painters could make around $30 per hour and I was now making $10.

Today in 2013, in Winnipeg, Manitoba where I live, minimum wage is now $10.45 and it will be increasing again next year – along with the price of every single commodity in the economy.

But forget my first hand experience, why is it that Generation Y will be poorer and have a more difficult life than their parents, the baby boomers?

Here are 15 reasons why:

1)    Faster changing job market

a.     Generation Y will statistically change jobs every 4 years. It is no longer feasible to get into a career or company and stay for life – the world is changing too rapidly and labor is always in flux. There is a high probability for Generation Y to learn and relearn skills many times throughout their lives and they will not be able to stay in one place very long.

2)    Highly skilled knowledge workers are needed and formal education does not offer young people what is required.

a.     We live in a primarily knowledge based economy today where the skills to survive are not readily available. For myself, I am an entrepreneur and the knowledge and skills required are unavailable from traditional education institutions like universities and colleges. Apprenticeships and internships are coming back so that young people can actually learn practical skills needed for a successful career. For the last 10,000 years, humanity has acquired skills through apprenticeships. Universities, as trade schools are a relatively new idea, and an idea that fails to deliver what it promises.

3)    Too many options

a.     Having no options can be a luxury, in today’s world, too many options is certainly a burden. Making a choice to commit to a career is more difficult nowadays because young people are bombarded with hundreds of options. In reality, we only need one path to become successful, but the illusion of too many options creates doubt and inaction.

4)    No mentors/parents

a.     Where the baby boomers enjoyed a nuclear family ie: Mom, Dad and a collection of brothers and sisters. Most of the Echo boomers or Gen-Y families are divorced. Many young people don’t have access to the guidance or mentorship that other generations had access too. In the old days, if your father was a blacksmith, you were a blacksmith and he mentored you. Today, you barely know your father, hardly see him and when you do see him, he has nothing valuable to say.

5)    Increasing inflation ie food/clothing/shelter

a.     The economy is inflating at a rapid pace. Items like food, clothing and shelter get increasingly expensive every year while wages stay the same. A rising minimum wage doesn’t help because when the bottom rises, so does everything else in relation to the bottom. Buying a house was once a necessity for the baby boomers and for the echo boomers it may become a luxury or impossibility.

6)    Increasing education costs and education fraud/deception

a.     Education is increasingly expensive year after year in both Canada and the United States. In Canada, we have a much easier time financing education, but sadly, many students leave school with a mortgage of student debt (minus the house). In contrast, our parents could finance education with a few months of work at a summer job at the end of the school year.

7)    Fewer workers are required

a.     Businesses require fewer and fewer workers to do the same tasks. Between my laptop and cell phone, I do not need to hire a secretary because the technology can handle the work of many people. Other technologies wipe out entire classes of workers like 1) ATM’s replacing bank tellers and 2) automated factories have mostly replaced human assembly lines ie: the decline of Detroit in the last 60 years.

8)    Manufacturing has moved overseas – global competition, not local

a.     Generation Y not only has to compete with the local boys and girls for jobs, they also have to compete with their peers in India, China and around the world. I can hire a graphic designer for $300 in Toronto, or get a similar product for $30 from Pakistan. Sadly, $30 goes a long way in Pakistan and the designer in Toronto can’t even make the rent on $300.

9)    Increasing household debt

a.     Not only does Generation Y have more debt through student loans, the entire household that they come from has more debt than ever. Low interest rates has made debt affordable and not only is Generation Y loaded with credit card debt, The boomers (their parents) have remortgaged their home with a Home Equity Line of credit, have multiple auto loans, and maxed out credit cards.

10) Parents who cannot retire and will become a burden

a.     We are sold a fantasy of retirement in North America that at age 55 (or 65) you will get to golf and lie on a beach all day. The reality is that the vast majority of baby boomers will never retire and shortly after the “kids” move out (generation Y), the “parents” (baby boomers) will be moving back in with the kids (to their small home or apartment that is unaffordable). However, this isn’t too terrible, around the world in Europe, Japan, China, India, and even North America 100 years ago, it was normal for inter generational families to live together. Unfortunately, the dream of the retirement that the “war” generation had is smashed forever for the sweeping majority.

11) The deception that 30 is the new 20, lost time

a.     Somehow, generation Y is one of the most “babied” generations in history. Adulthood is now pushed towards 30 because of overbearing parents and over sheltered kids. It also takes more resources and more time to do things that were once normal like 1) Moving out of Mom and Dad’s basement and 2) Starting a career that can provide a living. Losing an extra decade to school or “finding yourself” will severely affect your long-term wealth and ability to invest for your future. An extra 10 years for your money to grow can in theory allow you to have twice as much principle in the future.

12)  Less work ethic

a.     Along with an over sheltered generation Y is a poor work ethic. Generation Y is more interested in Facebook and Twitter than they are with putting in the time and getting ahead. Bill gates used to say “Your grandparents had a word for flipping burgers, they called it opportunity”. It amazes me to see how little interest there is in “getting your hands dirty” or “starting from the bottom”. Gen Y wants to be handed the corner office on a silver platter.

13)  More materialistic

a.     Because Mom and Dad were “keeping up with the Jonses”, their children, Generation Y, are much more materialistic than their parents were. Their parents had to slave away and save for years to afford the house in the suburbs and two brand new cars (purchased on credit). Without ever working to earn, young people want to keep up with the illusion of success and have financed their glamorous lifestyles on 1) student loans 2) credit cards or 3) hand outs from mom and dad. Sadly, all of the resources above will eventually run out and when they do, the over spending youngers will be hit harder than a heroin addict going cold turkey.

14)  The attitude that “we should have it better” than our parents, when in fact, we will have it worse.

a.     Many young people do not even try to enter the job market or start at the bottom and work their way up. They remain underemployed working at Starbucks while trying to become an actress, artist, musician, writer or some other esoteric dream without facing reality. The truth is, generation Y will have a much more difficult time growing up and raising a family than the boomers did and we will have to work much harder than our parents ever did to achieve the same lifestyle.

15) Technology changes the game every 5 years or less

a.     The last threat to Generation Y is that technology is changing every 5 years (or less). New jobs are being created and old jobs are being deleted just as fast. We can never predict which technologies are coming next and which industries will be forever changed or wiped out. Think of Blockbuster getting annihilated by Netflix or the traditional record labels becoming wiped out by Napster and online music. There are always young and hungry entrepreneurs looking to wipe out the dinosaur businesses of the past.

I don’t want to appear to be overly pessimistic in light of all of the facts above. There is more opportunity in the world than ever; new jobs, new markets, new technologies and new businesses can be created in record speed and magnitude. However, it will take a smarter, harder working, and more creative generation to capture such opportunities and that is what Generation Y must focus on becoming.

Thanks for reading,
Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

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The Most Important Decision You Will Ever Make - Playing to WIn

10/20/2013

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By: Stefan Aarnio
Freedomway.ca
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Too many people wake up in the morning at an average time, go to an average job, settle for an average relationship and live an average life.

There is nothing wrong with average, but the sad thing is, there is nothing right about being average either.

Years ago when my rock band split up and my dreams of becoming a rock star were smashed, I felt myself slipping from special to average. I was no longer the cool guy with the band, instead, I was just an average guy, with an average job, an average degree and I had no way to distinguish myself from other people. My identity was lost.

If there is one thing in life that I feared most, it was becoming average… But why did average scare me?

Average people with average lives scared me because I observed that they neither won nor lost. If life were a game, they were only playing to avoid a loss. Winning isn’t even an option for most average people because they are so terrified of losing that the thought of winning becomes an impossibility.

Unfortunately for everyone, average or not, life begins when we decide to “play to win”.

The Dalai Lama when asked what surprised him most about humanity, answered “Man, because he sacrifices his health in order to make money. Then he sacrifices money to recuperate his health. And then he is so anxious about the future that he does not enjoy the present; the result being that he does not live in the present or the future, he lives as if he is never going to die, and then dies having never really lived.”

So many people, every day, live their lives avoiding failure, avoiding loss, avoiding their dreams, their passions and their callings. We want to avoid pain, but when we avoid pain, we also eliminate the possibility of pleasure and joy. When we eliminate the possibility of losing, we also eliminate the possibility of winning.

Imagine a hockey team where every single player on the ice is playing defense. Imagine a real estate investor who never buys a single property. Imagine an entrepreneur who takes no risk and no action.

All of the examples above are destined to fail, by being unwilling to be exposed to failure, risk, pain and the possibility of loss, winning is an impossibility.

As an artist, I learned that art, to be art, must contain an element of risk. Art without risk is meaningless junk. The artist who takes no risk, produces no art. Surely, there will be hundreds or thousands of failures, but the true artist needs only one success and to justify a thousand failures.

Thomas Edison failed nearly 10,000 times before he discovered the light bulb. As an enlightened man he said “I have not failed. I’ve just found 10,000 ways that don’t work.”

Venture capitalists know that only 1 out of 27 companies they invest in will succeed.

World class salesmen know that they have to knock on hundreds of doors to make a sale.

Michael Jordan was cut from his high school basketball team, and later became the most celebrated basketball player in history.

The Beatles were rejected by numerous record companies before landing a record deal. Today the Beatles are regarded as “the best band of all time” and they will likely hold the title forever.

Oprah Winfrey was told that she would never make it on television. Today Oprah is one of world’s richest women win the world and has her own TV network.

However, all of the above people have become world class successes and timeless success stories for the history books because they made a decision in their lives to 1) Stop playing the game of life so defensively aka: “not to lose” and 2) Start playing to win.

We only get one chance at life, we only get “one shot”, so make it count.

“If you had one shot, or one opportunity
To seize everything you ever wanted. one moment
Would you capture it or just let it slip?”

-Eminem

Thanks for reading,
Stefan Aarnio
Freedomway.ca
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Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

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The Fastest Way to Becoming A Millionaire... Or Billionaire.

9/12/2013

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By: Stefan Aarnio
Freedomway.ca
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As I type this, I’m sitting in my hotel room at the Wynn in Las Vegas on the 53rd floor overlooking the famous Vegas strip. I was born and raised in Winnipeg, Manitoba, Canada and still live there today.  When I saw the breathtaking view from the 53rd floor of the Wynn Las Vegas for the first time, I realized that the tallest building in Winnipeg is roughly half of the height of the Wynn hotel.

Everything is bigger in Vegas, and I always enjoy spending a few days on the strip. I’m always amazed at the different businesses that can survive and thrive in the middle of the desert in the USA where the entire economy runs on tourism. Virtually no money is made in Vegas, it is earned all over the world and spent on the strip.

I have been to Las Vegas 4 times in the past 4 years, mostly for real estate conventions, and every time I come to Vegas, I have to see the Wynn hotel. The man who re-invented Las Vegas was a man by the name of Steve Wynn. Steve Wynn is one of my heroes and an American success story. He started out in business with a dead father, $350,000 of inherited gambling debts and a family run Las Vegas bingo hall. Over his lifetime he has become one of the top 500 richest men in the world, achieved billionaire status, transformed Las Vegas from a seedy mafia run town into a world-class luxury destination, and owns one of the most impressive art collections in the world.

On this particular Vegas trip, I made a point of staying in Steve Wynn’s flagship hotel – The Wynn.

I love to visit the Las Vegas strip because we get to see the best of everything. The best chefs in the world have restaurants on the strip, the best entertainers have shows, the best retailers have shops and the best developers have hotels and casinos. All of these amenities attract the wealthiest people from around the world to come and enjoy the collection of “the best”.

Being surrounded by the best got me thinking about the value that must be provided to achieve great wealth in this world:

To become a $1 million dollar man, you must become the best locally

 

Becoming a millionaire is easier than ever today. To do so, you must follow this very simple formula: 1) become the best at something 2) monetize it. You can become the best at making pizzas, singing, flipping houses, painting, construction, just about anything. If you become the local best and monetize properly, I can guarantee that you will become a million dollar man (or woman).

 

To become a $10 million dollar man, you must become the best in the world

 

Becoming a $10 million dollar man is similar to becoming a $1 million dollar man, except; you must extend your reach and become the best in the world. A local chef can become a millionaire, but an internationally renowned celebrity chef like Gordon Ramsey is worth in excess of $50 million dollars.

To become a $100 million dollar man, you must change an industry

 

To make the leap from a $10 million dollar man to $100 million dollars takes a much larger vision and much larger organization. People who are worth $100 million dollars or more have changed industries. Rappers like P. Diddy, Jay-Z and Dr. Dre are all in excess of $100 million dollars and have changed both the music industry and several other industries that they partake in.

 

To become a $1 Billion dollar man, you must change the world

 

The highest rewards are reserved for those who can carry out the greatest visions. Those who change the world are the ones who can achieve billionaire status. People like George Lucas, Oprah Winfrey, Steven Spielberg, Steve Jobs, Steve Wynn, Donald Trump, and JK Rowling are people who have impacted the world in such a big way that they have become worthy of amassing such a fortune.

For many of these people, millionaires, deca-millionaires and billionaires, their vision is more about changing their surroundings and changing the world than it is about money… However, it’s always nice to have a few spare dollars.

By: Stefan Aarnio
Freedomway.ca
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The Two Things You Can Never Pay a Person to Do and The REAL Job of the Entrepreneur

4/25/2013

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By: Stefan Aarnio
Freedomway.ca
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One of the most common questions that we all hear on a daily basis is: "What do you do?"

For some, this is an easy question; "I'm a doctor" some may reply; or "I'm a teacher" everyone understands that doctors treat sick people and teachers teach. For others, the questions "what do you do?" is much more abstract and hard to answer.

In the past, I had introduced myself as an "entrepreneur". Some people say that "entrepreneur" is a nice word for "unemployed" or "unemployable". The problem with being an entrepreneur is that is that entrepreneurship is so vast and abstract that most people cannot understand what an entrepreneur does.

When you say "I'm an entrepreneur", the common reaction is a blank stare, and then the following question "so, what do you ACTUALLY do?"

In truth, entrepreneurs are responsible for the entire business, or multiple businesses. They hire, fire, delegate, select projects, start projects, finish projects, manage and even sometimes work in the business. However, the entrepreneur has 1 job that only he or she can perform.

A great businessman once said; "there are only two jobs that you cannot ever pay a person to do"; These are the job of the entrepreneur - everything else can be done by someone else.

The two jobs that cannot be done by anyone other than the entrepreneur are:

1) Think
2) Do things in the right order

In Michael Gerber's bestselling book "The E-Myth", Gerber explains that there are three roles that the entrepreneur must play when he or she starts a business:

1) They must be the Entrepreneur, the visionary who paints the broad strokes and has the energy and drive to start the business.
2) They must be the Manager, the person who oversees the operation and ensures that it functions efficiently and sustainably.
3) They must be the Technician and handle the daily transactional work in the business.

All tasks in an organization can be delegated or hired out to either a manager or employee and many organizations can run very efficiently on mostly Technicians and Managers. However, the Entrepreneur is responsible for all of the strategic thinking in the business and he or she must determine the right order of operations and proceedures.

No matter how good your technicians are or how good your managers and employees are, they can never replace you as an entrepreneur. They rely on you to think and create plans for them to execute.

So many businesses fail because the entrepreneur is negligent to think and appropriately delegate: A ship without a rudder always smashes up on the rocks.

I have broken the above rules many times in the past and have learned my lessons first hand. Today, I make sure that I am the only person in charge of the sacred tasks of the entrepreneur. To break this rule is to expose your venture to disaster.

Thanks for reading,
Stefan Aarnio

Freedomway.ca
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https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

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Why 90% of Entrepreneurs Fail and are Forced to Become Employees Again.

4/22/2013

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By: Stefan Aarnio
Freedomway.ca
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A wise man once said: " Entrepreneurship is living a few years of your life like most people won’t, so that you can spend the rest of your life like most people can’t." -Unknown

Everyone dreams of having the rewards of a successful entrepreneur. We all want more free time, less work, less stress, more money, more vacations, the best spouse possible, a great family, more satisfaction at work, a creative outlet, independence and more cheques in the mailbox than bills. However, everything in life has a price and usually in life, the higher the benefit, the higher the cost.

The truth is that entrepreneurship can provide all of the above benefits that we all want, but it can also become a burden that is far too costly for most to bear. Most employees have dreams and fantasies of quitting their job, firing their boss and living on a beach with lots of passive income. Many employees who have this kind of dream will join a network marketing company, start dabbling in investment real estate or start a traditional business. Some of these employees will dabble with entrepreneurship through all of the above methods and may eventually decide to make the leap and quit their job. However, very few survive.

Entrepreneurship has one of the highest failure rates out of any career path. There is no traditional school that teaches entrepreneurship correctly, and in reality, it is something that cannot be taught or learned from one source. It takes many years, many experiences, many sources of knowledge, coaches, mentors, seminars, books, tapes, mistakes, failures and relationships combined with consistency and a commitment to success at all costs to become victorious in entrepreneurship. The process takes at least 10 years, likely more, and it can never be mastered.

So why do most people fail?

In my opinion, most WANTrepreneurs (aka entrepreneurs who still have day jobs and practice business on the side) are generally crippled by one under-developed skill set.

What is more amazing is that this skill set is not even considered a skill by most educators and it is rarely taught (or poorly) taught in schools and business schools of the world.

The secret sauce that most entrepreneurs are missing is the ability to sell.

When an employee attempts to make the leap into entrepreneurship and then is forced back into his job because he cannot survive, it means that he cannot sell.

I have "quit my job" 3 times in my life. The first two times, I didn't know how to sell and foolishly quit without the adequate skills, credit or cash to survive. The third time I quit and never looked back.

What made me different on the third time? When I was ready to quit the third time, I had worked for a direct sales company and had learned how to become a top performer on the team. I knew how to hire, how to fire, how to train, sell, present, cold call, farm a database, build a database, put on events, sell from stage, fill events and watched my mentor build one of the fastest growing companies in Canada.

The experience was scary at times, it was stressful, uncomfortable and I wanted to quit, but I became successful at my vocation and earned the right to become a full time entrepreneur and never need my resumé again.

When you consider Robert Kiyosaki's cashflow quadrant (as it's displayed in the photo above), there are 4 quadrants. 2 of them actively work for money on the left, (the E for employee and S for self-employed), while the quadrants on the right (the B for large business owner and I for investor) do not work for money.

So many E's and S's dream of being on the right side of the quadrant and they wish they had residual "passive income" to fund their ultimate lifestyle, but they try to "make the leap" to the right side of the quadrant without knowing how to sell.

Selling is the difference between the left and the right. The right side of the quadrant must sell to survive and grow, the left mostly trades time for money.

Too often, people on the left try to go from the E quadrant and make the leap to the B or I without becoming an S or self employed. This, in my opinion, is one of the most dangerous moves a person can make.

The S quadrant is a great training ground for becoming an entrepreneur and it is the place that most professional salespeople live in. Robert Kiyosaki explains in his book that the most natural progression towards financial freedom is to start as an E (or employee), become a salesperson (self employed), then become a B or (Business owner) then finally end up as an I (or investor).

This progression is very natural and the skills learned in each quadrant compound on one another. For myself, I had been in the S quadrant for most of my life and my progression looks like this so far: S E S I

1) My first S - I was a self employed guitar teacher running an all cash business out of my mother's home in university

2) My first E - I was a phone sales employee taking inbound calls in the middle of the night.

I quit this job and tried to become a "B" (or business owner) and failed.

I then became a merchandiser "E" (or employee) stocking chips on shelves for one of the largest chips companies in the world.

I then quit my job and tried to become an "I" (or professional investor) (I failed and had to get a job)

3) After failing again on my own, I became an "S" again, worked for a direct sales company, got the skills I needed and built my own "I" (investor) company.

Today I am out of the rat race and run my own successful business. I work when I want to on projects that I am excited about and have the honour and privilege of growing the business of my dreams. My life is better in every way because I know how to sell. Selling is the #1 skill in my business and I continue to study it meticulously to become a superstar. As my sales skills improve, so does my income, and I love being in control of how much I earn.

Ever since I learned to sell, I have earned the right to operate in the "B" and "I" quadrants on the right side of the diagram and survival is no longer a concern for me. Instead of trying to "scrape by", I use my energy towards thriving, building a legacy of value and anything I set my sights on is possible!

Action Step: Can you survive on your sales skills alone? Have you become a student of selling? How can you benefit from improving your sales skills? Please share your comments below!

By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

P.S: Please share this article if you found it enjoyable!

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Are you living off of Acumen or Labor?

4/5/2013

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By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!

I was having a conversation with a friend of mine and I asked her for her opinion on the local Asper school of business.

Her answer surprised me "needed for some, not for others."

Formal education usually has mixed reviews in the business world. Some people love it and swear by it, others think that it is an outdated dinosaur of the industrial age.

Although I did attend the University of Manitoba, and did take classes at the Asper school of business, I am a business school drop-out. My ambitions for taking classes at the school were quickly quenched when I learned that they were grooming me to become an employee and not an entrepreneur. No matter how much education is received from an institution like Asper, the teachers are employees and they train people to think like employees.

Many of the world's greatest entrepreneurs were drop outs: Steve Jobs of Apple, Bill Gates of Microsoft, Mark Zuckerburg of Facebook, Henry Ford and others. These men build their businesses on passion, experience, and practical hands-on-study in their fields. 

"Formal education will make you a living, Self education will make you a fortune." - Jim Rohn

With enough hands on study and experience, these great entrepreneurs build the most valuable asset of all - sound business acumen. The greatest difference between most WANTrepreneurs who have day jobs and real entrepreneurs who derive their livelihood directly from their businesses is:

1) Entrepreneurs live off of their business acumen
2) WANTreprenerus trade time for money

Where entrepreneurs can turn their ideas and passions into assets that create strong enough income to reach their dreams, many WANTrepreneurs are stuck trading time for money building someone else's dream.

In Robert Kiyosaki's game CashFlow, there are two circuits:

1) The Rat Race, a wheel that the players circulate around in collecting pay checks. In the Rat Race, these players have jobs and trade time for money. It doesn't matter if the player has a low paying job like a Janitor or a high paying job like a Doctor. All of the players in the Rat Race trade time for money, have a limited earning potential, are susceptible to the pitfalls of relying on a fixed income i.e.: players may become downsized and lose 100% of their income for a short period.

2) The second circuit in Cash Flow is called the Fast Track and on the Fast Track players move much faster. The Fast Track is reserved for players who have strong enough business acumen to create enough passive income to exceed his expenses. In other words, these players have become smart enough to not need their jobs  and live off of their ability to invest and create income. Players on the fast track make disproportionately more money, have larger deals, cannot be downsized, and are unaffected by many other disadvantages of the rat race.

One circuit relies on trading time for money, the other relies on business acumen.

Many new investors and WANTrepreneurs want to make the transition from the Rat Race onto the Fast Track, but the sad thing is, many of these WANTrepreneurs refuse to invest in their financial education - the most important asset of all.

Your education and business acumen is the greatest asset, far more valuable than Gold, silver, cash, stocks, real estate, companies. All of these "real" assets mean nothing if there is not a strong base of skill and education backing these symbols of wealth.

But if formal business school teaches most people to be employees, then where can one get an entrepreneur's education.

There are many places to get an entrepreneur's education:

1) Books written by real entrepreneurs
2) Seminars for teaching business put on by real entrepreneurs
3) One on one coaching from real entrepreneurs
4) Mentorship or apprenticing under a real entrepreneur

The key word with all of the above is REAL entrepreneurs. When choosing to learn about entrepreneurship or business from someone, it is counterproductive to learn from a good employee. Employees are trained to think differently from entrepreneurs and they collect pay checks instead of build companies.

ACTION STEP:

In your life, ask yourself; "are you living off of your business acumen?" Or are you trading time for money?

What do you need to get to where you want to go?

Who do you need to help you get there?

Thanks for reading,
By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!



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Are you living a life of convenience or  a life of choice?

4/1/2013

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By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!

Jim Rohn, an american entrepreneur, once said "If you don't design your own life plan, chances are you'll fall into someone else's plan. And guess what they have planned for you? Not much."

I always struggled with the idea of getting a job. Some people call their job a J-O-B which stands for Just, Over, Broke.

From age 17 to 24 I struggled every year with employment. When I was in university, every summer, I had to go out and "get a job" to pay for next year's tuition. Every year I would procrastinate, the idea of a job bored me, and I felt in my heart that I didn't want to work for someone else. Every summer was different, I worked at Tim Hortons, local restaurants, odd painting jobs, and even had a short taste of direct sales. Nothing felt good and every year as the summer would approach I felt myself feeling depressed.

In 2008 when I graduated from university with an Arts degree, the game was over. My parents and society both agreed that it was time to leave the fantasy world of school and join the "real world" and get a "real job".

I had made most of my money in university by teaching guitar lessons out of my mother's living room and had made a good little cash business out of it. I also played numerous music gigs throughout the city and had experienced the life of being self-employed. Now that I was done school it was time to "wake up", shut down my little business and join the real work force.

I followed the advice of my parents, society and the status quo and got a real job in telephone sales. I worked in the middle of the night, on straight commission and although I was one of the top performers in the office, I only made about $10 an hour selling on the phone. My life was completely upside down, I was making less money at my "real job" than I was making it my guitar teaching business, my quality of life was the lowest it had ever been, and I was isolated by working the graveyard shift.

After a few weeks of working my real job, I fell into a depression. Everything I had done was "right". I went to school, got a degree, and got a job, but I was living a miserable life and was making less money than I made in school doing things I enjoyed less.

What was wrong with me?

Looking back, I realize that I was living a life of convenience, not a life of choice. Everything that was in my life came to me by way of convenience. Nothing was consciously chosen by me and this was the source of my unhappiness.

They say there are only two sources of unhappiness in the world:

#1 is not getting what you want
#2 is getting it (not what you want)

When we get something we do not want, unhappiness ensues.

The downward spiral of unhappiness and dissatisfaction continued for years until I learned to take control of my own mind and use it towards endeavours of my choice.

As the great Napoleon Hill writes in his book "Think and Grow Rich":

Everyone comes to this world with the privilege of controlling the power of his mind and directing it to whatever ends he may choose.

At birth, everyone carries the equivalent of two sealed envelopes:

  1. The RICHES You May Enjoy If You Take Possession Of Your Mind & Direct It To The Ends Of Your Own Choice.
  2. The PENALTIES You Must Pay If You Neglect To Take Possession Of Your Mind & Direct It
In the contents of the first envelope named RICHES are the following blessings:
  • Health
  • Peace Of Mind
  • A Labor Of Love Of Your Own Choice
  • Freedom From Fear And Worry
  • Positive Mental Attitude
  • Material Riches Of Your Own Choice & Quantity
In the envelope labeled PENALTIES are the prices one must pay for neglecting to take control his/her own mind:
  • Ill Health
  • Fear & Worry
  • Indecision & Doubt
  • Frustration & Discouragement Throughout Life
  • Poverty & Want
  • The Evils of Envy, Greed, Jealousy, Anger, Hatred and Superstition


For many years I allowed others to take control of my mind and I drifted through life living a life of convenience with very few elements being of my own choosing. After I hit "the bottom" through depression, poor health, fear, doubt, worry and debt, I began to design the life that I wanted.

Today, I have made drastic changes and every aspect of my life has been chosen by me. Perhaps there are parts that are not 100% of my choosing, but every single aspect is improving steadily towards my vision and my ideals.

All of the improvements in my life came from having a concrete vision of what I desired. I began to write down my goals, my wants, and my vision. I began to reverse engineer and design the life that I wanted. I am very happy to enjoy the blessings that Napoleon Hill names above and be free of the penalties he warns against.

In your own life, ask yourself: Are you living a life of convenience or a life of choice? If you are living a life of convenience, begin to write a vision plan detailing every aspect of your ideal life. When your vision is put into words and written down, the subconscious brain will begin working towards the life of your dreams.

Thanks for reading,
By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!

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Money or Knowledge, Which Do You Choose?

3/31/2013

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By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!

This last week I have been officially closing a previous chapter of my life. I have been selling off all of my music gear; guitars, basses, amps, speakers, cords, mixing boards, cases, microphones – everything! I used to be very heavily involved in writing music, performing music and teaching music. I used to derive 100% of my income from music and was a professional in the field. Today, I am selling off all of my music gear and I did receive some backlash from my girlfriend and my mother.

“Why?” they protested.

“Won't you be sad?” they wanted to know.

The answer, is “no, I will not be sad.” and the reasons are simple.

Years ago, when I quit basketball in high school, my coach, whom I will never forget said to me “there is nothing wrong with quitting, as long as you take all of the energy you put into basketball and put it into music.” Music was my passion at that point in my life, not basketball, and it was what I wished to do professionally.

Today, I am officially quitting the music chapter of my life and I'm using the energy to pursue my path as an entrepreneur. Selling all of my music gear is a way of clearing my mind, my space and my path.

But what happens to the years of my life, and all the money that I spent accumulating knowledge and equipment in the music business?

In physics, energy is never lost, the same holds true in real life. The skills, the experience and the wisdom I gained in the music industry carries over to my real estate career and the best part about skills and experience is that they can never be lost.

True value does not lie in the musical equipment. True value lies in the skills I learned from the equipment. I will always know how to sing, how to play instruments and perform. These skills can get rusty, but they never go away.

But how does this apply to real estate?

In real estate, so many investors cling to their buildings and are terrified of losing material wealth. Most of us think that our buildings are assets, when in fact, they are just lifeless bricks and mortar. Real value, even in real estate lies in the experience and the knowledge of building and operating the business.

Years ago, Henry Ford, the founder of Ford automobiles was asked by a reporter “Mr. Ford, you're a billionaire – so what? What would happen if you lost it all tomorrow?”

Mr. Ford smiled and replied “I would have it all back and more in 5 years!”

I truly understand what Mr. Ford meant by these words and I feel the same about the music business or even my real estate business. The knowledge I have gained by building the business from scratch will never leave my mind and the wisdom is the true asset – not the equipment or the buildings.

In the classic book “The Richest Man in Babylon”, the characters in the book are given a choice between a large sack of gold and a clay tablet with wisdom inscribed in it.

The book explains that the man who chooses the gold will quickly lose it, whereas the man with the knowledge will eventually get the gold.

Henry Ford and the Richest Man in Babylon both agree, true value is in the knowledge not the gold, the money, the buildings, or the companies.

Early in my real estate career, I made of point of investing in my education through seminars, coaching, training, mentoring, books, audio files etc. To build my education as fast as possible. Education, knowledge and experience form the backbone of business and entrepreneurship. Where most people rely on their job, their salaries and the government to survive, entrepreneurs rely on business acumen thrive.

It always startles me to see young investors and entrepreneurs forgo business and real estate education and jump into the field with both feet. I have made this mistake in the past and it is extremely costly to experiment with real world dollars.

If you are in business, real estate investing or entrepreneurship, please ensure that you allocate a portion of your earnings to ongoing education. For myself, my education has made all the difference and has allowed me to grow my real estate business from a one time investment of $1200 to a multi million dollar portfolio.

Thanks for reading,
Stefan Aarnio

Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

P.S: Please share this article if you found it enjoyable!








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The Power of Networking

3/28/2013

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By: Stefan Aarnio
Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!

Remember: Please share this article if you found it enjoyable!

“The richest people in the world build networks, everyone else looks for work” - Robert Kiyosaki

Love him or hate him, Mr. Kiyosaki is onto something.

I recently spent a weekend with my mentor and I asked him “how can I find more great deals?”

The answer was: “networking”.

Other investors might ask: “how do I find money to fund my deals?”

The answer is “networking”.

This past weekend I was looking for a someone to clean a house I owned.

The solution came from “networking”.

As humans we are pack animals. We roam in gangs, we help each other, we are who we associate with. With people, just like in nature, lone wolves get slaughtered by packs of other wolves. If you are in business, you don't want to be the lone wolf.

Early in my business/real estate investing career I used to act like the tough guy and “go it alone”. I was a one man band, a chief cook and bottle washer and the guy with all the answers. I was the smartest guy on my team, had no connections to mentors or coaches and didn't belong to any networks.

This was the recipe for disaster. Instead of joining a few small local clubs and accessing the information of other investors and entrepreneurs in the market, I tried to re-invent the wheel. The mistakes were painful and costly and I will never forget the lessons I learned.

In business, we are always limited by the resources, skills and knowledge of our team. To grow the business we must access the skills, knowledge and resources of others and there is only one way to find the pieces of the puzzle that we are missing; and that is through networking.

The truth is, everything we need is “out there”. The question is, “who do we need to know” to get what we need?

When I started in real estate investing as a full time investor, one of the first things I did was sit down, write out a list of names of people who would potentially have money to invest with me. What amazes me today, is that almost anyone who knows 100 people can put together $1,000,000 cash to do a deal. Almost everyone, no matter how broke, can access $10,000 cash or credit and if you know 100 people, 100 x $10,000 is $1,000,000. We all have access to at least $1,000,000 – sometimes, we just don't know it.

The top 3 reasons why people don't like to network and why they are wrong:

  1. They think that there is no one new to meet

Just when I think I know “everyone in the business”, I am proven wrong over and over again. Networking events attract all types of people and often it's not the initial person you meet who is the most important – but the people that they know that are most important!

  1. They don't want to pay fees to belong to clubs

Leads, connections and relationships are very expensive to find and maintain. Paying nominal fees to networking clubs and groups is often a very economical way to find all of the above. In many cases, the fee paid to get into the club pays for itself many times over if it's the right group for you.

  1. They think that networking is a poor use of time

The best opportunities never see the light of day. Whenever a great opportunity comes along, it always goes out to someone's personal network before going out to the public. The only way to capitalize on “hidden” opportunity is to be well connected and have a great network. For myself, when I have a deal, it is often gone in less than 30 minutes because the investors in my network snatch it up before I have a chance to show it to any outsiders.

Networking is one of the easiest ways to get a great ROI on your marketing dollars. I spend a considerable amount of my time daily networking, meeting people and finding opportunities. I also dedicate a portion of my income to clubs and associations and make sure I am an active member to maximize my opportunity for my business. If you don't belong to any clubs, it's time to join.

Thanks for reading,

Stefan Aarnio

Freedomway.ca
facebook.com/stefanaarnio
https://twitter.com/stefanaarnio
http://ca.linkedin.com/in/stefanaarnio

Get Stefan Aarnio's book "Money People Deal: The Fastest Way to Real Estate Wealth" at MoneyPeopleDeal.com!


P.S: Please share this article if you found it enjoyable!








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    Stefan Aarnio

    Stefan Aarnio is a Real Estate Investor, entrepreneur and artist based out of Winnipeg, Manitoba.His real estate website is Freedom Way Joint Ventures  His art can be seen at http://stefanaarnioart.com

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